Vietnam is quickly becoming one of Australia’s most beloved travel destinations — and it’s easy to see why. Rich in culture, buzzing with energy, and blessed with breathtaking landscapes, Vietnam offers an unforgettable blend of adventure, relaxation, and authentic local charm. Australian interest continues to surge, with visitor numbers expected to jump by more than 35% from 2023 to 2024.
Whether you’re wandering the atmospheric streets of Hanoi, soaking in the vibrant nightlife of Ho Chi Minh City, trekking through Sa Pa’s terraced mountains, or relaxing on the stunning beaches of Phu Quoc, Vietnam delivers a travel experience that feels both deeply rooted in tradition and refreshingly modern. Add in world-famous cuisine, exceptional hospitality, and diverse ethnic cultures, and it’s no wonder Australian travellers are returning for more.
Tailor-made Vietnam tours designed specifically for Australians make the journey even more rewarding, offering curated itineraries, expert local guides, and unique cultural encounters. And with Vietnam increasingly embracing sustainable tourism, visitors can explore responsibly while supporting local communities.
From food and festivals to islands, mountains, and wellness retreats, Vietnam offers a tapestry of experiences that inspire long-lasting memories — no matter how many times you visit.
1. Warm, Welcoming People
Vietnamese hospitality is legendary. From bustling cities to quiet rural towns, travellers are met with warmth, generosity, and genuine friendliness. Even Vietnam’s famously lively traffic becomes part of the adventure, reflecting the laid-back, easygoing spirit of everyday life.
The country is home to more than 50 ethnic groups — including the H’Mong, Dao, Tay, and Khmer — each offering rich cultural traditions that Australians often find deeply fascinating.
2. A Journey Through History
Exploring Vietnam is like travelling through time.
Ancient treasures such as My Son Sanctuary (4th century), the Temple of Literature (1070), and the Imperial City of Hue (1804) showcase the depth of Vietnam’s heritage.
French colonial architecture graces the streets of Hanoi and Hoi An, while the South reveals powerful modern history through the Cu Chi Tunnels and War Remnants Museum.
Even beyond historical landmarks, culture and tradition flow naturally through daily life.
3. A Culinary Wonderland
Vietnam is heaven for food lovers. Iconic dishes like pho, banh mi, bun cha, banh xeo, goi cuon, and bun bo Hue tempt travellers at every corner.
Meals are vibrant, fresh, aromatic, and always packed with flavour.
Some of the most unforgettable dining experiences happen at simple pavement stalls, where you can watch the constant flow of scooters while enjoying a steaming bowl of noodles.
Food isn’t just nourishment in Vietnam — it’s joy, comfort, and identity.
4. Coffee & Beer Culture
Vietnam’s coffee scene is legendary. The signature cà phê sữa đá — strong drip coffee sweetened with condensed milk — is a must-try.
In the North, the tradition of bia hơi (fresh draft beer) brings people together in lively, open-air venues filled with chatter, laughter, and local snacks.
5. Captivating Cities
Vietnam’s major cities offer two equally exciting, yet distinct, experiences:
- Hanoi — historic, elegant, poetic. With its French villas, serene lakes, ancient temples, and morning tai chi, Hanoi feels timeless.
- Ho Chi Minh City — dynamic, youthful, and fast-paced, filled with modern cafes, rooftop bars, and energetic nightlife.
Between these hubs lie other must-visit destinations:
Hoi An, Da Lat, Da Nang, Hue, and Nha Trang — each with its own rhythm and charm.
6. Island Paradises
Vietnam’s islands often surprise travellers with their beauty:
- Phu Quoc — white-sand beaches, coral reefs, luxury resorts, and lush jungles
- Nam Du — peaceful and wonderfully untouched
- Cham Islands — seafood heaven with excellent snorkelling
- Ly Son — volcanic scenery and idyllic beachfront camping
7. Beautiful Beaches
The country’s long coastline is lined with spectacular beaches:
- My Khe (Da Nang) — golden sand, calm waves, luxury stays
- An Bang (Hoi An) — soft, quiet, atmospheric
- Nha Trang — water sports and vibrant beach life
- Ho Coc — a great quick escape from Ho Chi Minh City
8. Waterway Adventures
Vietnam’s rivers and bays offer unforgettable explorations:
- Mekong Delta — floating markets, river life, handicraft villages, and scenic cruises
- Ha Long Bay, Bai Tu Long & Lan Ha Bay — breathtaking limestone formations, floating villages, and island-hopping opportunities
Whether on a luxury cruise or a day trip, the experience is magical.
9. Mountain Escapes
Vietnam’s highlands offer cooler weather, cultural depth, and awe-inspiring scenery:
- Sa Pa — terraced rice fields, misty peaks, ethnic minority villages, trekking
- Da Lat — pine forests, lakes, French villas, and a refreshing climate perfect for relaxation
10. Accommodation for Every Budget
Vietnam’s accommodation scene offers exceptional value:
- Luxury icons: Sofitel Legend Metropole, The Reverie Saigon, InterContinental Danang
- Mid-range comforts: boutique hotels, homestays, beachfront villas
- Budget stays: hostels and guesthouses from under 20 AUD per night
No matter your travel style, there’s something for you.
Tailor-Made Tours for Australian Travellers
Australian visitors increasingly seek customised itineraries — from street-food tours in Hanoi to lantern-lit evenings in Hoi An, trekking adventures in Sa Pa, and island-hopping in the South.
Expert local guides help travellers dive deeper into Vietnam’s culture, traditions, and hidden gems.
Festivals, Adventure & Wellness
Cultural Celebrations
Vietnam dazzles with festivals such as:
- Tet (Lunar New Year)
- Mid-Autumn Festival
Each celebration offers meaningful insight into Vietnamese life.
Outdoor Adventures
Thrill-seekers will love:
- Paragliding in Da Nang
- Snorkelling in Phu Quoc
- Trekking the northern mountains
- Cycling through rice fields and countryside
Wellness Getaways
With yoga retreats, herbal spa treatments, meditation hubs, and detox programs, Vietnam is becoming a rising star in global wellness tourism.
Sustainable Travel in Vietnam
Vietnam is embracing eco-friendly tourism, offering community-based tours, conservation programs, and ethical travel experiences that protect the environment and support local livelihoods.
Final Thoughts
Vietnam is more than a place you visit — it’s a place you feel.
With its breathtaking landscapes, vibrant flavours, heartfelt hospitality, and diverse cultural traditions, Vietnam promises a journey that stays with you long after you return home.
Tailor-made Vietnam tours for Australian travellers make discovering the country easier and more rewarding than ever. As more Australians uncover Vietnam’s irresistible appeal, the country continues to shine as one of Asia’s most captivating destinations.
Whether it’s your first trip or a long-awaited return, Vietnam welcomes you warmly — and invites you to write your own unforgettable story here.


